PIATA BUNURILOR DE LUX ROMANIA 2021

9.000 lei

SKU: 3df8233a1f8d Category:
CARACTERISTICI
  • Numar de pagini 43
  • Format .pdf
  • Perioada 2012-2020
  • Limba de redactare – Engleza
DESCRIERE STUDIU

This comprehensive research evaluates the Romanian luxury market on main segments: fashion, jewelleries, cars, airplanes and air transportation, boats, perfumes and cosmetics, accessories. In order to understand the developments that took place on the Romanian market between 2012 and 2020 in the first chapter of the research is analyzed the evolution of the global market. For the international market are provided historical data for 2012-2020. Also there date regarding the global level of welfare, considering the need to shape the market demand potential.

The brief analysis of Romanian macroeconomic framework represents the starting point in evaluating and estimating the domestic market. Total value of the market and main segments were determined by a survey and interviews with major market’s players. Each segment is described through: market’s developments and features between 2012 and 2020; Top 10 most important players on the market, their financial data and indicators for a nine year period.

For deepening the research on Romanian market, an analysis on NACE codes is realized, based on values at national level (total companies that registered this activity as their core business). The companies were structured in 12 groups by turnover criterion: 0, 0-100 Th. EUR, 100-500 Th. EUR, 500 – 1,000 Th. EUR, 1-5 Mn. EUR, 5-10 Mn. EUR, 10-20 Mn. EUR, and 20-50 Mn. EUR. It is a thorough review, where financial indicators such as turnover, net profit, total debt/total assets, total number of companies, number of companies with losses vs. profits, number of employees, net profit margin are calculated and interpreted for 2012-2020.

In order to support companies on Romanian market and the ones planning to enter the market, a series of analyses were conducted (Porter Analysis, PEST Analysis and Value Chain Analysis), most important factors influencing market players’ activity were listed and recommendations for companies’ management were prescribed.

Information and data on luxury market were obtained from a variety of sources: KnightFrank, Capgemini, IPMARK, Datamonitor (for global market), National Institute of Statistics, National Commission for Prognosis, National Bank of Romania, the National Trade Register Office, surveys of main players, domestic reports analysis.

CONDITII DE LIVRARE
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PREZENTARE REZUMATIVA
EXECUTIVE SUMMARY
I. GLOBAL LUXURY MARKET (2012-2020)
1.1. Global wealth (2012-2020)
1.2. Market analysis (2012-2020)
II. LUXURY MARKET IN ROMANIA (2012-2020)
2.1. Landmarks of the domestic macroeconomic context (2012-2020)
2.2 . Market analysis (2012-2020)
2.3. Designer apparel (2012-2020)
2.3.1. Designer apparel – competitive landscape (2012-2020)
2.4. Luxury jewellery (2012-2020)
2.4.1. Luxury jewellery – competitive environment – Top 5 companies (2012-2020)
2.4.2. Luxury jewellery – competitive environment – Main competitor’s presentation (2012-2020)
2.5. Luxury lifestyle  (2012-2020)
2.5.1. Luxury cars – competitive environment (2012-2020)
2.5.2. Luxury charter flights – competitive landscape (2012-2020)
2.5.3. Luxury boat seller – competitive environment  (2012-2020)
2.6. Luxury beauty and personal care products (2012-2020)
2.6.1. Luxury beauty and personal care products – competitive environment (2012-2020)
2.6.2. Luxury beauty and personal care products – Main competitors presentation (2012-2020)
2.7. Luxury accessories (2012-2020)
       2.7.1. Luxury accessories – competitive environment (2012-2020)
III. MANAGEMENT CONSULTING ANALYSIS
3.1. Value chain analysis
3.2. Porter analysis
3.3. PEST analysis
3.4. Factors of influence
3.5. Managerial recommendations
  1. Global wealth pyramid 2020
  2. Billionaires by region 2020 – global market
  3. Global billionaires forecast 2020-2025
  4. Global wealth distribution 2012-2020
  5. HNWI population worldwide 2012-2020
  6. Luxury market – by products – 2012-2020 – global market
  7. Luxury market – by regions – 2012-2020 – global market
  8. GDP dynamic 22012-2020 – Romanian market
  9. Consumer price index 2012-2020 – Romanian
  10. Unemployment vs average net income – 2012-2020 – Romanian market
  11. Exchange rate dynamic – 2012-2020 – Romanian market
  12. Romania ultra wealth population 2012-2020
  13. Wealth level in Romania 2012-2020
  14. Romanian luxury market 2012-2020
  15. Jewellery global market 2012-2020
  16. Local jewellery market 2012-2020 – Romanian market
  17. New cares registered 2012-2020 – Romanian market
  18. Luxury cars auto park – 2012-2020 – Romanian market
  19. Luxury share in air transport market – 2020 – Romanian market
  20. Weight of each player in Top 5 companies on the Luxury jewellery & Luxury beauty and personal care products market segments 2012-2020
  21. Turnover / employee (top companies) 2012-2020 for each market segment – Romanian market
  22. Net profit / employee (top companies) 2012-2020 for each market segment – Romanian market
  23. Each company weight in total number of employees of top 5 players 2012-2020 (Luxury jewellery &Luxury beauty and personal care products)
  24. Each company’s weight in Top 5 cumulated turnover 2012-2020 (Luxury jewellery &Luxury beauty and personal care products)
  25. Each company turnover/employee and net profit/ employee 2012-2020 (Luxury jewellery &Luxury beauty and personal care products)
  1. Luxury market investments – global market
  2. Romanian global status 2012-2020
  3. Luxury products importers 2020 – Romanian market
  4. Main boat sellers – Romanian market
  5. Main players – luxury beauty and care products 2019-2020 – Romanian market
  6. Multi-brand stores for accessories
  7. Financial data of players 2012-2020 for each market segment
PIATA BUNURILOR DE LUX ROMANIA 2021
PIATA BUNURILOR DE LUX ROMANIA 2021

9.000 lei

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